ACTV8me launches "Shop While You Watch" on Univision
/Univision Partners with ACTV8me to Launch Shoppable and Interactive Programming
December 18, 2017 03:47 PM Eastern Standard Time
NEW YORK--(BUSINESS WIRE)--Univision Communications Inc. (UCI), the leading media company serving Hispanic America, partnered with ACTV8me, an enhanced TV advertising platform, to shape a new approach in broadcast advertising allowing viewers to conveniently purchase products and unlock offers while they are watching their favorite programs.
-Shared by Steve Kirby, board member of ACTV8, Inc.
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